Job Overview

Tech Point is looking for a creative, energetic, and results-driven Digital Marketing Specialist to join our growing team. The ideal candidate should have strong expertise in Digital Marketing, Lead Generation, Google Ads, Social Media Marketing, SEO, Content Marketing, and Graphic Design.

The selected candidate will be responsible for promoting Website Design & Development Services, ERP, POS, CRM, eCommerce Solutions, Mobile Applications, and Custom Software Solutions in both Local and International Markets.

Job Responsibilities

Plan, execute, and optimize Digital Marketing Campaigns
Generate qualified leads for Website Design & Development Services
Promote ERP, POS, CRM, HRM, eCommerce, SaaS, and Custom Software Solutions
Manage Google Ads campaigns (Search, Display, Video & Remarketing)
Manage Facebook, Instagram, LinkedIn, and YouTube Marketing Campaigns
Improve website rankings through SEO and Local SEO strategies
Conduct keyword research and competitor analysis
Create and manage content marketing strategies
Design social media posts, banners, and marketing creatives
Create promotional materials using Canva, Photoshop, and Illustrator
Edit marketing videos, reels, and promotional content using Adobe Premiere Pro
Monitor campaign performance and optimize ROI
Manage social media accounts and online brand presence
Prepare weekly and monthly performance reports
Collaborate with sales and development teams to increase lead conversion