Position Overview

The Zone-in-Charge is responsible for managing sales, distribution, and market execution within an assigned zone which is indicated in job location. Candidates must be Bangladeshi citizen, Preferable in Frozen Food, Dairy & Spices. The role ensures sales target achievement, distributor performance management, retail coverage, and team leadership in line with FMCG industry standards.

Key Responsibilities

1. Sales & Target Achievement

Achieve monthly, quarterly, and annual sales targets (primary & secondary).
Drive volume, value, and numeric distribution growth.
Monitor SKU-wise performance and take corrective actions.

2. Distribution & Channel Management

Manage and develop distributors/stock lists within the zone.
Ensure stock availability, order generation, and timely supply to market.
Expand distribution coverage across urban and rural markets of Bangladesh.
Optimize route plans for Sales Representatives/DSRs & ensure maximum sales from each route.

3. Market Execution

Ensure product visibility, in-store execution, and proper merchandising.
Implement trade promotions, schemes, and POSM deployment.
Track competitor activity and share actionable insights.
Increasing in market Sales Daily basis.

4. Team Leadership

Supervise, guide, and motivate Sales Representatives, TSIs, and DSRs.
Conduct regular market visits and joint field work.
Provide ongoing training and performance evaluations.