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Office Location: H#549, R#10, Adabor, Dhaka-1207
Salary: 20,000-25,000 (Negotiable based on experience)
3 months’ probation after that job confirmation based on performance.
Mode of Job: Full-Time (10 am – 7 pm)
Weekend: 1 day (Friday), and alternate Saturdays
Job Description:
We are looking for a highly analytical and creative Media Buyer Executive to lead our media buying projects. Unlike a traditional executive, you will be responsible for the entire project lifecycle from crafting the initial strategic roadmap and content concepts to technical execution and continuous data-driven optimization to ensure maximum ROI for our clients.
Responsibilities:
- Strategic Planning & Mapping: Develop comprehensive digital marketing funnels and media buying strategies tailored to specific project goals (SME or Corporate).
- End-to-End Execution: Set up, manage and scale complex ad campaigns across Meta Ads, Google Ads, LinkedIn and other relevant platforms.
- Creative Direction: Generate high-converting content ideas, hooks and creative briefs. Collaborate closely with the design team to produce assets that resonate with target audiences.
- Advanced Optimization: Constantly monitor campaign data to identify bottlenecks and perform A/B testing on creatives, audiences and landing pages to improve performance.
- Technical Problem Solving: Act as the technical point of contact for Pixel setup, Conversions API (CAPI), Domain Verification and resolving restricted ad account issues.
- Data Reporting: Analyze performance metrics using GA4 and internal tracking tools to provide actionable insights and scaling strategies for management.