Sales Leadership & Business Growth

• Lead the development and execution of the national sales strategy in alignment with the company's vision, business goals, and growth plans.
• Drive revenue, profitability, and market share by ensuring the achievement of annual and quarterly sales targets.
• Identify growth opportunities across Poultry, Ruminant, Aquaculture, and other livestock segments while expanding the company's market presence.
• Ensure effective territory planning, customer coverage, and resource allocation to maximize sales productivity.
• Regularly review sales performance, identify business gaps, and implement timely corrective actions to achieve sustainable growth.

Distribution & Channel Development

• Build, strengthen, and expand a high-performing nationwide distribution network to ensure wider market reach and product availability.
• Develop strong and long-term relationships with distributors, dealers, retailers, corporate farms, hatcheries, feed mills, and integrators.
• Evaluate distributor performance and identify opportunities to improve market penetration and channel effectiveness.
• Ensure healthy inventory levels, efficient product distribution, and timely collections while maintaining disciplined credit management.

Business Development

• Identify new business opportunities, strategic customers, corporate accounts, institutional clients, and emerging market segments to accelerate business growth of dietary feed supplements & Vaccines of poultry & Ruminant.
• Build and maintain strong partnerships with veterinarians, nutritionists, consultants, contract farms, feed manufacturers, and other key industry stakeholders.
• Lead commercial discussions related to pricing, trade agreements, credit terms, and long-term business partnerships.
• Contribute to portfolio expansion by identifying market needs and recommending new products or business opportunities.

Marketing & Demand Generation

• Work closely with the marketing team to develop and execute impactful promotional campaigns that strengthen brand presence and generate customer demand.
• Design and implement dealer incentive programs, retail activation campaigns, and seasonal promotional activities to accelerate sales growth.
• Lead successful product launches through technical seminars, dealer meetings, customer engagement programs, and on-farm demonstrations.
• Ensure consistent brand visibility and effective execution of marketing initiatives across all sales channels.

Technical Collaboration

• Collaborate closely with Technical, Regulatory, Product Development, and Supply Chain teams to ensure effective product positioning and customer support.